Brand Identity +Packaging That Actually Sells.
Because great brands don't happen by accident.
They're the result of strategic thinking, collaborative planning, and understanding exactly who your customers are and what motivates them to buy.
THE stoked branding EXPERIENCE
One strategic brand designer. One vision. Zero bullshit.
You’ve built a product people love.
Now let’s give it a brand and packaging system that makes retailers take notice and customers think, “I need this in my life right now.
BOOK YOUR FREE DISCOVERY CALL
01
Figure Out What Makes You Different
Every CPG brand says they use quality ingredients.
So does your competition. And that guy selling protein powder out of his garage.
We dig deep to uncover what truly sets you apart. Your origin story. Your approach. The thing that makes you impossible to copy and impossible to ignore.
This becomes the backbone of everything we design.
No guessing. No “let’s try purple and see what happens.”
02
Create Packaging That Sells, Not Just Sits There
Here’s the hard truth:
Your competitor with the mediocre product is charging 40% more because their packaging looks premium and yours doesn’t.
We fix that.
Strategic brand identity and packaging design that get you placed alongside the brands people reach for first, not the ones they settle for.
When your packaging matches your product quality, customers stop price shopping and start buying.
03
Build the Complete System
This isn’t just a logo on a box.
You’ll get everything you need to launch and grow without second-guessing yourself:
A brand strategy that sets your positioning
A visual identity that scales with you
Packaging systems designed for multiple SKUs
Production files and guidelines that keep your brand consistent
So you look polished and professional, not like you’re winging it.
LET'S GET STARTED
HOW IT WORKS
Strategy Session and Brand Foundation
We have a proper conversation about your goals, your customers, and whether we're a good fit. If we are, I dive deep into your business and create the 40-page strategic foundation that guides every design decision.
Think of it as your brand's GPS - keeps us from getting lost in pretty things that don't actually sell.
Creative Direction & Brand Identity
Visual direction first - the strategic mood and aesthetic that positions you exactly where you need to be. Then logos, typography, colours, and everything else that brings your brand to life.
No random options. No design trends for the sake of it. Only choices that make strategic sense for your business. That evoke an emotion.
Packaging Design and Applications
The fun part. Brand identity applied to your packaging, plus all the applications you'll need as you grow. Business cards you'll actually want to hand out, that eventual website, maybe even a billboard someday.
Refine and launch
We polish every detail until it’s perfect.
You’ll get production-ready files and clear guidelines so you can launch with confidence, knowing everything is consistent and ready to grow with you.
Starting at $8,000USD
Everything outlined above:
- 40-page strategic foundation
- Brand identity system
- Packaging design
- Production-ready files
- Brand guidelines for consistency and growth
Design Sprints
Inquire for rates.
Perfect for adding new SKUs, seasonal updates, or brand extensions once your core identity is in place (social media templates, flyers, billboards, brochures, email templates).
Final pricing depends on scope and deliverables. We’ll figure out exactly what you need during our strategy call.
Payment plans available
The result?
Your product finally looks as good as it actually is.
- Customers choose you first.
- Retailers take you seriously.
- And you can finally stop having those 3 a.m. nightmares about your packaging holding you back.
YOU SHOULD KNOW
Custom branding: because one size fits none.
One-size-fits-all is for ponchos, not brands. Everything I create is tailored to fit your business like your favourite jeans: structured, flattering, and very hard to forget.
The best inspiration comes from your stories.
We're not just pinning pretty things. We're cracking open your brand's DNA and building something that's equal parts strategic and scroll-stopping. (Spoiler: it starts with what makes you different.)
I love it when you bring me your ideas, then trust in the reason you hired me.
And if you give me freedom to create, I'll give you much more than just a logo design.
Brands are built for humans.By humans.
Not robots, not trends, not boardrooms. Your brand identity should feel like you, sound like you, and move people. I'll make sure it does.
A great brand designer is ROI gold.
When it comes to strategic branding, you get what you pay for. Cheap design costs more in the long run. Smart design makes you money.
I’m flexible. Life’s wild.
Your kid might crash a Zoom. That's fine. Because mine will. This process is human-first, chill-friendly, and built to handle whatever life throws at you (including last-minute ideas or rogue pets).
FREQUENTLY ASKED QUESTIONS
(Because yes, you’ve got ‘em — and I’ve got answers.)
Q. HOW MUCH DO YOUR BRAND DESIGN SERVICES COST?
Short answer: it depends. Long answer: every project is custom-quoted based on what we're creating - whether that's a full brand identity rebrand, premium packaging design, or strategy-only support. Most clients invest between €4K–€8K depending on scope. Packaging design tends to sit toward the higher end (because hello, layers of strategy, compliance, unboxing psychology, and shelf appeal that actually sells). Extra brand assets like social templates or brand collateral? Those can be added on too. No guesswork. No surprise invoices.
Q. HOW LONG DOES A BRAND PROJECT TAKE?
Think weeks, not days. I'm not here to slap a logo design on your dreams and call it a day. Most brand identity projects take around 6-8 weeks, sometimes more depending on scope and deliverables. Great design takes time - and strategic branding? Even more so. You'll be involved in the fun bits, but I handle the heavy lifting. (Also, I tend to book out in advance, so let's chat early if you've got a launch date in mind.)
How do I book a brand design project?
Start with a free discovery call. We'll chat, see if the chemistry is right (professionally, of course), and if we both think "this could be something," I'll send over a custom proposal. Once you're in, it's official: sign the contract, pay the deposit, and I save your spot. Then we build the kind of brand identity that makes people stop mid-scroll and think "wait, who did THAT?"
WHAT BRAND FILES DO I GET?
Vector files for print and web, Canva templates for social media, print-ready PDFs - basically everything you need to use your brand properly. Don't know what any of that means? You'll get a file explaining everything plus an offboarding call where I walk you through it all.
I ALREADY HAVE A LOGO, CAN YOU STILL WORK ON MY BRAND IDENTITY?
Absolutely. If your logo design is solid but the rest of your brand feels...meh? We'll build everything else around it. Think of it as a strategic glow-up: visual identity direction, brand voice, cohesion - so your brand finally feels pulled together, not pieced together.
IS BRAND COPY INCLUDED IN MY DESIGN?
Kind of. I'll craft some punchy one-liners, callouts, and taglines that align with your brand strategy (especially if you go with a full branding package). But if you're selling a product, you'll want a copywriter for the good stuff, especially the on-pack storytelling. I can refer you to writers who don't sound like ChatGPT's less-funny cousin.
